The 8 Best Cruelty Free Eye Creams – Ultimate UK Buying Guide 2020

As the years roll on, it is natural that the thin and delicate skin around your eyes begins to sag and wrinkle. Your body’s genes will start to break down as soon as you hit 40. In this modern era of sicknesses and allergies and hectic, sleepless work lives, premature wrinkles, sagging bags, darker circles and crow’s feet on the skin around your eyes could pop up sooner than you would like to admit.

The bad news, you cannot wholly beat the constantly ticking ageing clock.

The good news, the market offers reasonably priced eye creams for women and men to do away with the early signs of ageing around your eyes. For the most part, you have Mother Nature to thank for these natural creams that put back what age has taken from the skin around your eyes. Cruelty free skincare creams are efficient in bringing back the smooth, bright, and radiantly youthful skin around your eyes. The manufacturers of these eye creams endeavour to reduce irritating the skin or compromise with its structure in any way. So hopefully, you get to age in reverse like fine wine.

Yet, when you want to get yourself products for skin restoration, you meet countless alternatives on the market, leaving you overwhelmed. Nevertheless, you do not just buy the first product you see, do you? So, we carefully have hand-selected and tested, with lots of experience, every eye cream we could find to bring you this final list. This detailed guide also offers all the aspects you need to keep in mind when shopping for the best cruelty free eye creams in the market today.

What you should consider when researching cruelty free eye creams

Before investing in a particular product, you need to make sure you check the following aspects and ensure your ultimate pick fulfils a lot of them:


Every ingredient has its own specific benefit. Retinol, Neuropeptides and Vitamin C are efficient in boosting the production of collagen. Which in turn aids in shrinking of eye bags. Vitamin C and Silk Protein amino acids also relax tense muscles and reduce stiff lines leaving the skin healthy and glowing.

On the other hand, hyaluronic acid moisturises, hydrates, and will keep your skin firm, and plump up wrinkles while keeping fine lines at bay. Creams which include antioxidant-rich ingredients such as Green Tea, Caffeine, and Ginseng are excellent at repairing damaged cells, fighting free radicals, and firming the skin around your eyes while reversing the effects of ageing.

Conversely, for blemished skin, BHA (Salicylic Acid) is beneficial and works as an exfoliant too.

Cosmetics containing various peptides, ceramides, creatine, glycerin, jojoba oil, niacin, Vitamins B3 & F, and even cannabidiol benefit skin restoration.

Nature of the Cream

Smooth and lightweight gels are preferable for the simple reason that a little amount in your palm goes a long way, glides smoothly and absorbs into the skin quickly. Avoid creams that leave oily or spotty residues behind.

Type of Skin

Dermatologists recommend natural eye creams without oil for people with oily skin, while people with dry skin should go for moisturising eye creams. If you have dry skin, ensure you get a thicker cream.


The skin around your eyes is thin and delicate. and more prone to damage by the elements. If you have sensitive skin, consider non-allergenic creams that will not hurt or compromise your skin structure. Confirm that what you finally take home ideally, does not contain any parabens, microplastics, sulphates, artificial colours, synthetic fragrances, gluten and other harmful elements. Big brand cosmetics are usually tested on animals that are close to humans in a biological sense. Make no mistake, these tests are cruel. We ensure the user’s safety and improve their health by only promoting cruelty free alternatives.

How We Chose the Best Eye Creams

To provide a comprehensive list of the best eye creams currently available, we started by searching what was on the market. We looked through hundreds of options and checked out what was recommended by customers and dermatologists alike. We found that the best eye creams leave out irritants and drying ingredients that are of course, the opposite of what you would want. Quite simply, an eye cream should hydrate and soothe the skin, don’t you think?

We then took a closer look at the ingredients to find out if the product could naturally promote collagen. Most people searching for eye creams have trouble with fine lines and wrinkles. This is because as we grow older, our skin’s ability to produce collagen, the protein responsible for keeping our skin smooth and plump, is greatly reduced. Ingredients like Vitamin E and Hyaluronic acid do a great job of boosting collagen production.

The next thing we thought was critical to look for were ingredients that helped to reverse the signs of ageing. Peptoids and retinols are responsible for shedding skin cells and regenerating new ones which result in younger looking skin. Any products that included peptoids and retinols were definitely a bonus, so we made sure to add eye creams that did to our list.

We searched for eye creams that moisturise, regenerate and finally, that protect your skin. Of course, sunscreen does this, but the key here was antioxidants like those found in Vitamin C, polyphenols and green tea.

Our search resulted in eight eye creams that we think each have amazing benefits and features you’ll love. These products have several happy and satisfied customers and have evidence to support that the products do exactly what they claim. Take a look at our list to get the key information you need and decide which one is best for you.

Our 8 Best Cruelty Free Eye Cream Reviews

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Best Affordable Men’s Eye Cream:

Bulldog | Skincare Age Defence Eye Roll-On for Men

Product Size: 15ml/0.5 fl. oz.

Key Ingredients: Complex of Rosemary leaf extract, Echinacea extract, Sunflower seed oil, and Vitamin E

We give it to this men’s eye cream for the excellent job it does in rejuvenating and bringing life back to your wrinkly and dull, sensitive skin around your eyes. Many times cheap is expensive, but that is not the case with this Roll-On eye cream from Bulldog. At a tiny fraction of the price of its premium competitors, it still delivers like the best of them and offers real value for your money. You simply get much more than what you pay for here.

The manufacturer included an antioxidant Complex of Rosemary to revitalise the skin around your eyes for a healthier complexion. Other notable ingredients are Echinacea which is efficient in improving the skin tone and tackling sagging skin, wrinkles and fine lines. Vitamin E pairs with the other natural ingredients to restore the smooth, bright and radiantly youthful skin around your eyes.

How thoughtful of the company to include the roll-on design that makes it a snap to apply the cream? Better yet, the company was careful not to include any artificial colours, synthetic fragrances, or ingredients from animal sources. This ensures the utmost safety and makes it perfect for you if you are struggling with allergies and other skin conditions.

  • Leaping Bunny certification
  • Free from artificial colours, synthetic fragrances, or animal products
  • Housed in Sugarcane plastic containers
  • Roll-on design for easy application
  • Made in the UK
  • Best New Eye Treatment in 2019 at the GQ Grooming Awards
  • The rollerball becomes sticky if exposed to air for too long
  • Be mindful of skin insensitivities
bulldog skincare cruelty free eye cream

Bottom line

It is no surprise to see Bulldog running the show in this space; it is one area where this British brand excels. The roll-on men’s eye cream is tighter than the bunch not just in terms of undoing signs of ageing, but also when affordability is appreciated, making it a class leader among the best affordable and cruelty free men’s eye creams. Would we recommend this pick to you? Absolutely!

Bulldog – Man’s Best Friend

Best Organic Eye Cream:

PurOrganica | Eye Cream – Ultimate Youth Eye-Gel Treatment

Product Size: 30ml

Key Ingredients: Organic Herbal Infusion, Organic Aloe Vera, 5% Vitamin C, Organic Jojoba Oil, Silk Protein Amino Acid Blend, Botanical Hyaluronic Acid, MSM, Organic Liquorice, Wildcrafted Periwinkle, and Vitamin E

You have always wanted an effective way to bring back the glow and suppleness of your skin, feel and look youthful, and boost your confidence, and now the answer is right in front of you. This PurOrganica Eye Cream Is created to improve the lustre, eliminate every sign of ageing, and make the skin around the eyes look young, glowing and dazzling. The best part, it’s not just for the eyes. Even if the signs of ageing are inevitably noticeable across your entire face, this cruelty free skincare cream has got you covered.

Cooling cucumber works magic in matters of instantly brings life back and soothes tired and puffy eyes. Besides, Hyaluronic Acid moisturises and hydrates, while Vitamin C and Silk Protein amino acids relax tense muscles and reduce rigid lines leaving the skin healthy and glowing. To add on that, the smooth lightweight cream absorbs finely and instantly rejuvenates the skin without leaving any oily residues behind.

Worry not about Parabens, Alcohol, Sulphates, Lactin, Gluten or GMO ingredients. Being one of the best organic eye creams, its manufacturer was considerate with all-natural plant-based ingredients to make the cream safe and cruelty-free. That’s not all, if you are still in doubt, you will want to know that should the product turn out to be different from what you expected, the company promises a full refund upon contacting them.

PurOrganica manufactures their products in an FDA registered eco-laboratory in the USA.

  • Works not only for your eyes, but for the whole face
  • Organic and Vegan
  • All-natural ingredients
  • Large 30ml tube
  • Backed by a 100% Money Back Guarantee
  • Occasional unreliable pump dispenser squirts more serum than needed


purorganica cruelty free eye cream

Bottom Line

So, if you are genuine about taking care of your skin, then your search should end here. Whether you’re new to this game, or a veteran who feels like tossing away their old ineffective eye cream, this product is sure to impress. The price point is still well within the comfortable reach of the budget shopper.

Best Vegan Eye Cream:

Satin Naturel | Lifting ORGANIC Eye Cream

Product Size: 30ml

Key Ingredients: Organic Aloe Vera, Organic Cocoa Seed Butter, Organic Argan oil, Organic Cornflower extract, Hyaluronic acid, Vegan squalane and Vitamin E

Meet the Lifting ORGANIC Eye Cream from Satin Naturel. The perfect solution for anyone who seeks to melt away the signs of ageing, keep a neat and clean facial appearance, and stand out from the people around them. This pick passed our tests with flying colours in matters of getting rid of wrinkles, smoothing fine lines, cutting dark circles, and tackling sagging skin.

Put an end to wrinkles, dark circles, saggy skin, and puffy eyes all thanks to included hyaluronic acid. Vitamin E is effective in rejuvenating muscle stem cells which weaken with age to give your skin a glowing, rejuvenated look. Did we mention that organic Argan oil is also present to prevent swelling of the eye area, protect the skin from the scorching sun, moisturise it and tackle multiple skin conditions? What’s more, there is organic Cocoa butter to keep facial skin hydrated, soft and supple.

If you are on a quest for the best vegan eye cream, then here you go. This amazing product could easily have been the best organic eye cream too. This German manufacturer was cautious enough not to include parabens, microplastics, sulphates, artificial colours, synthetic fragrances, or gluten. So, you can buy with more confidence. In the rare case of any dissatisfaction, do not hesitate to contact the company within 30 days of purchasing for a full refund.

  • PETA accredited company
  • Organic, natural, vegan, and biodegradable ingredients
  • For every product purchase, Satin Naturel will plant a tree in Kenya on your behalf
  • Housed in unique Violet glass containers – enhancing its shelf life
  • 30-day money-back guarantee
  • Ideal for sensitive skin
  • Anti-shadow and anti-dryness ingredients included
  • Some reported a tingling feeling
satin naturel cruelty free eye cream

Bottom Line

Satin Naturel assumes you’re like most classy ladies and that skincare regimen is part of your routine before going out. The company understands age exfoliates your skin, so they offer this product to restore the shine and strength that age has stolen from the skin around your eyes. The Lifting ORGANIC Eye Cream works magic in this regard and is well worth the sacrifice. The price tag is reasonable too, so you need not sell a kidney to achieve a dazzling and nourished young look that will leave all your friends in awe.

Best Cruelty Free Retinol Eye Cream:

YEOUTH | Retinol Eye Cream

Product Size: 30ml/1 fl. oz.

Key Ingredients: Green Tea, Caffeine, Ginseng, Retinol, Vitamin A, and Shea Butter

Next up, we bring you the Retinol Eye Cream from YEOUTH. This pick certainly meets its praise as one of the best cruelty-free retinol eye creams and delivers unquestionably if you seek to tighten the skin around your eyes and undo signs of ageing.

The anti-ageing elements used include Hyaluronic Acid, which keeps the skin hydrated, fills the wrinkles and fine lines and improves its ability to retain moisture and remain soft and supple. The makers were also generous enough to include Green Tea, Caffeine, and Ginseng, which are full of antioxidants. We must acknowledge how helpful the antioxidants are at repairing damaged cells, fighting free radicals, and firming the skin around your eyes while reversing the effects of ageing. As you’d wish, the American manufacturer limited its ingredients to natural and harmless ingredients. The formula is thus free from harmful chemicals like Parabens, Sulphates, Phthalates, Fragrances, GMO and Triclosan. So, you can rest assured that you and your loved ones will be safe while using it.

Furthermore, feel free to reach out to the manufacturer for a full refund if you are not impressed with this eye cream.

  • Comes in a sizeable 30ml bottle
  • 100% Money-back Guarantee
  • Reasonable price
  • Unsuitable for the hyper allergic due to the scent
yeouth cruelty free eye cream

Bottom Line

If you are struggling with premature wrinkles, dark spots, crow’s feet and sunspots, then your skincare regimen should not be complete without such a top-quality eye cream. Besides, budget shoppers will be delighted to know that the Yeouth Retinol eye cream sits at the lower end of the market price for the size of this tub. This cruelty free eye cream will effectively eliminate blemishes, breathe new life into your skin and leave your face feeling clean, soft, and relaxed.

Best Natural Eye Cream:

BRICKELL | Men’s Restoring Eye Cream

Product Size: 0.5 oz./15ml

Key Ingredients: Organic Aloe, Organic Sunflower Oil, Hyaluronic Acid, Witch Hazel, Kosher Vegetable Glycerin, Squalane, Organic Coconut Oil, Cocoa Butter, Vitamins C & B5, Caffeine, and Matrixyl 3000

BRICKELL usually makes its products to offer the best balance between reliability, quality, and safety, and their Men’s Restoring Eye Cream is a prime example of that. This is your best bet if the years have taken a severe toll on your saggy and tired eye bags and you are on a quest to firm them up.

The cream prides itself on being 97.5% natural, and 70% organic making it one of the best natural eye creams money can buy. The formula relies on Aloe Vera, Hyaluronic acid, and protein peptides to shrink those tired and saggy eye bags. Additionally, MSM, Vitamin C, and green tea will smooth wrinkles, minimise dark spots and fine lines, enhance your skin colour, increase the glow, and give your skin a youthful look.

Thankfully, the manufacturer had your safety in mind and was keen not to include any Parabens, Sulphates, gluten, PEGS or phthalates. You’ll love the way the lightweight cruelty free skincare cream moulds in your hands with exceptional softness and leaves your eyes and face feeling smooth and healthy with zero residue after gently applying.

  • Leaping Bunny certification
  • Vegan
  • Smooth and lightweight cream
  • Natural, Certified organic and safe
  • 30-day money back guarantee
  • It is unscented
  • Should be applied multiple times a day
  • Can separate over time but this does happen with natural ingredients
brickell cruelty free eye cream

Bottom Line

This is for you if you are worn out around your eyes and you seek to eliminate dark spots and crow’s feet, and boost the level of cleanliness, hydration, and tone of your skin. This BRICKELL Men’s Restoring Eye Cream is not the cheapest on the market, but quality products seldom are. But if you can afford to spend a little bit more for peace of mind, why not go for the absolute best? The supreme quality justifies the extra quid you will pay.

Best Cruelty Free Anti-Ageing Eye Cream:

Mylansea | Anti-ageing Eye Transforming Cream

Product Size: 1 oz./30g

The Mylansea Anti-Ageing Eye Transforming Cream was created to soak up the wear and tear in those weary and droopy eye bags with pronounced blackness and wrinkles around them. To begin with, its market price is reasonable and attainable for any dedicated shopper.

Your skin will thank you for the predominant natural Retinol ingredient that will make those weary eyes look less tired and deflate the bags to eliminate any shreds of evidence of old age. Other key ingredients useful in smoothing out wrinkles and fine lines and getting rid of black spots are Hyaluronic acid, Niacinamide (Vitamin B3) and Argireline peptides, among others. The cream is smooth and will glide on and absorb into your skin in seconds.

Like you would expect from a product in its class, this cruelty free eye cream does not leave oily or spotty residues behind. You will be pleased to note that it is safe from harmful elements that may hurt your skin courtesy of the natural formula. Another worthy addition to our best cruelty free eye cream list. It is also worth mentioning that the premium packaging makes it a decent gift to a loved one.

The company show confidence in their quality by standing by this product with a 100% money-back guarantee.

  • Paraben and alcohol free
  • Non-GMO
  • Covered by a 100% money-back guarantee
  • Comes in attractive packaging
  • Unisex
  • Compact packaging
  • Be mindful of skin insensitivities – do a skin patch test if unsure
mylansea cruelty free eye cream

Bottom Line

Mylansea may not be as recognisable a name in the skincare niche, but this pick is hard to beat in matters of overturning the signs of old age. With the Mylansea Anti-Ageing Eye Transforming Cream at your disposal, you will bid farewell to worn out, saggy eyes marked with wrinkles, fine lines, and black spots. It gets even better with the deluxe gift box packaging that puts the cherry on top for its price.

Best Cruelty Free Eye Cream for Dark Circles:

Liz Earle | Superskin Eye Cream

Product size: 15ml/0.5 fl. oz. Key Ingredients: Shea butter. Borage, Rosehip & Cranberry seed oils. Paracress Flower, Green Tea, Alfalfa seed & Rhubarb extracts. Vitamin E and Hyaluronic Acid Liz Earle’s Superskin Eye Cream is a perfect solution to dark circles, bags, wrinkles, fine lines and more. This cruelty-free, responsibly formulated goodness promises you younger and healthier skin around your eyes for the incredible look you try to cover up. If you’ve been trying product after product in the hopes of finding something to get rid of those bulging bags or dark circles around your eyes, this is probably the product for you. Use this eye cream if you want to get rid of:
  • Dark circles around your eyes
  • Bags or puffiness under your eyes
  • Sagginess
  • Fine lines
  • Wrinkles
Directions: Cleanse and tone skin, then apply a grain of rice-size amount between your ring fingers. Tap the cream in a circular motion using your ring finger, starting at the outer corner of your eye, moving under the eye and then over the orbital bone, out to any crow’s feet. Smooth outwards around your eye contours, using both your middle and ring fingers. Using your ring finger will apply the ideal amount of pressure for the process.
  • Leaping Bunny certification
  • Vegetarian friendly
  • British beauty brand for 25 years
  • Naturally lifts and tightens
  • No colours, fragrance, parabens, sulphate, phthalates, SLS, PEGs or gluten
  • Eco-friendly
  • Responsibly sourced ingredients
  • A few people reported the container too bulky for handbags
liz earle cruelty free eye cream

Bottom Line

Liz Earle are pioneers of sustainable cosmetic manufacturing practices in Britain. Since its inception, they’ve been approved and accredited by the Leaping Bunny program for 25 years – a remarkable commitment to the cruelty free cause.

Indeed, they’re very proud of their heritage too – founded on the Isle of Wight in 1995, they’ve been supporting their local community by donating their time, resources, and funds to charities, schools, and the community.

As for Liz Earle’s Superskin range, these represent their most potent concentrations of naturally derived ingredients. It should be noted, instead of using the common term ‘anti-ageing’, they prefer Pro-ageing. We all can’t turn back the clock, but we can be proactive when it comes to skincare. Subsequently, when you combine intellect, science, and proven botanical extracts, you get a brand worth following.

Best Cruelty Free Under Eye Cream:

poppy austin | Under Eye Cream

Product Size: 30ml/1 fl. oz.

Key Ingredients: Organic Aloe, Grapeseed Oil, Organic Jojoba Oil, Green Tea, Organic Rosehip Oil, Vitamins E and C, Vegan squalane, and MSM

Organic meets vegan meets cruelty free with this sweet offering from poppy austin. Built to target excess puffiness, dark circles, fine lines, and wrinkles in a common problem area – under your eyes. The skin here is delicate, and thin, making it susceptible to damage from the elements.

At worst, this area can make you look older, tired, unhealthy, and worn out. This can affect our self-esteem, our desired look, and even our femininity.

At best, using a specific under eye cream can smoothen our skin’s contours, give it a renewed radiance, firming and hydrating the skin to put a smile back on your face.

Not only is it ideal for under your eyes, but you can also use this beaut cream all over your face. Dispense a tiny amount on the tips of your middle & ring fingers, and carefully massage around the eyes, forehead, and remainder of your face.

  • Choose Cruelty Free accreditation
  • Free from silicones, parabens, additives, and fillers
  • Vegan
  • 72% Organic
  • Fair trade sourced ingredients
  • A percentage of profits goes to the Poppy Austin® Foundation, which supports Beagle welfare charities and opposing all forms of animal testing
  • 30-day money back guarantee
  • Be mindful of your skin’s sensitivity – do a 24-hour patch test if you’re unsure. Some users reported this type of issue
poppy austin cruelty free eye cream

Bottom Line

poppy austin’s under eye cream delivers for a specific region of your face that needs a lot of TLC. As a company, they’re keen to deliver natural, organic, vegan, and cruelty free skincare at a reasonable price. As with all their products, the raw ingredients are handpicked, then cold-pressed to maintain quality.

They only ever make batches of less than 500 bottles at a time – ensuring freshness for consumers. These bottles are important too. Through trial and error, they found the quality of their bottles affected the quality of their products. Nothing is left to chance from this small, British brand based in Somerset. As a result, their mantra is “Ingredients Matter”.

All the same, poppy austin are adamant their products are vegan. One ingredient in question – Propolis, is a ‘bee glue’ produced by bees, but not a derivative of them. I’ll leave this debate for your own conscience.

Frequently Asked Questions

How else can I reduce wrinkles around the eyes?

  • Maintain a healthy balanced diet rich in plant fats like olive oil, nuts and avocado, and fruits and vegetables.
  • Get sufficient restorative 7 – 9 hours of sleep.
  • Quit if you are a smoker since smoking tears down collagen and destroys elastic fibres in your skin.
  • Often visit places with fresh air like parks. Over-exposure to air pollution, industrial areas & and even too much sun can damage your skin.

Where should I store my eye cream?

Eye creams, especially those with natural formulas, should be stored in the refrigerator to preserve them. If in doubt, read what the manufacturers recommend on their bottles or tubes, or on their websites.

Final Words

You will not sit down and pretend that having saggy eyes, wrinkles, fine lines, and black spots do not matter. Putting on your best face every day will boost your confidence in your endeavours and keep you on top of your game.

Fortunately, we’ve saved you the strain of scouring through the crowded market and reading thousands of mixed product descriptions and reviews. So, if we are talking about putting back the skin around your eyes to its tight and glowing shape, and maintaining bright and energised eyes, then your ultimate choice has got to be right here. Go ahead and purchase the skincare product you prefer and join the happy, satisfied community of cruelty free eye cream users.